Marvel Addresses Fantastic Four Movie Poster AI Accusations After Social Media Backlash

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Marvel Studios rejects allegations of AI in a The Fantastic Four: First Steps poster released shortly after the MCU movie"s first official trailer. Matt Shakman"s upcoming The Fantastic Four: First Steps is one of Marvel"s most anticipated projects in 2025, as it introduces a brand-new version of Marvel"s First Family. The Fantastic Four"s debut movie will probably be essential to the Multiverse Saga as well, as it presents an alternate universe that may become key to Avengers: Doomsday and Avengers: Secret Wars in Phase 6.
On February 4, 2025, Marvel Studios released both The Fantastic Four: First Steps" first trailer and a promotional poster, the latter of which shows a crowd of people who seem to be celebrating the team"s space shuttle mission. Immediately after the poster was released, social media reactions pointed out some inconsistencies in the image. For example, a hand waving a flag on the left side of the poster appears to have only four fingers, and a woman"s face seems to appear twice in the crowd. As a result, some social media users have accused Marvel Studios to be using AI for The Fantastic Four: First Steps" poster design.
It didn"t take long for Marvel Studios to address the controversy. Marvel confirmed to TheWrap that there was no use of AI in The Fantastic Four: First Steps" "prepare 4 launch" crowd poster. Previously, Marvel"s Secret Invasion had come under fire for using AI in the show"s opening credits, and non-MCU movies like Brady Cobert"s The Brutalist have been criticized for implementing AI tools to enhance certain aspects of the filmmaking process.
Source: TheWrap

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